Billboard Advice

In today's busy and fast-paced life, Outdoor Ads are perfect for reaching people on the go.

Increasingly people are spending less time at home, and as a result are less exposed to traditional media like TV, radio, newspapers and magazines.


Average Billboard Advertising Prices

6m x 3m Landscape Billboard

Campaign: HALVE WASTE
These highly cost effective sites are extremely popular within small to medium businesses.

Pricing Approximates range from:

Market Rate: $2,000 - $2,800 pm
Installation: $300 - $325 approx
Print Production: $500 approx

Small Portrait Billboard Sites

Campaign: SPRING VALLEY
These portrait sites, predominently come in 2 popular sizes 3m x 4.5m and 4m x 6m.

Pricing Approximates range from:

Market Rate: $2,500 - $7,000 pm
Installation: $300 - $495 approx
Print Production: $550 approx

6m x 3m Railway Billboards

Campaign: GENERAL
Located on and across from the railway platforms these sites stare loudly at awaiting commuters.

Pricing Approximates range from:

Market Rate: $3800 pm
Installation: $495 approx
Print Production: $500 approx

12.66m x 3.35m Supersite

Campaign NIKE 6.0
With over 40 square metres of advertising impact, these 12.66m x 3.35m sites pack a huge punch for their cost.

Pricing Approximates range from:

Market Rate: $5500 - $30,000 pm
Installation: $800 - $900 approx
Print Production: $1195 approx

Spectacular Billboard Sites

Campaign: SMALES JEWELLERS
A lot larger than the supersite, the most common size for the spectacular site being a massive 18.99m x 4.55m and 19m x 4.57m.

Pricing Approximates range from:

Market Rate: $13,000 - $40,000 pm
Installation: $1100 - $1300 approx
Print Production: less than $2000

Gantry / Bridge Freeway Sites

Campaign: NEXTDC
Unrivalled in exposure, the gantry site forces the driver to take in the advertising creative as they pass directly below the giant structure.

Pricing Approximates range from:

Market Rate: $30,000 - $65,000 pm
Installation: $1100 - $1300 approx
Print Production: less than $2000

Please note this is only indicitave average associated costing only. The billboard price ranges quoted are gst exclusive. Pricing is subject to change without notice.

Many factors influence the pricing of billboard lease cost, such as traffic volumes passing a site, proximity to special events or tourist locations, times of year and even popularity of individual locations between advertisers.

One way of saving on print production costs for multiple site campaigns is to rotate your billboard skin. Once printed the billboard skin can be moved to same sized billboard sites the next month or even stored and used at a later date.

Billboard advertising periods work on Lunar calendar, essentially a 28 day period. Minimum buy for billboard advertising is 1 Lunar month. There are 13 periods per calendar year. To see our latest calendar with posting dates please click here.

Creative costs are not included in the above pricing. Creative costs can vary depending on the time and amount of design elements involved. Please contact us now for a strategic proposal and more accurate price for your billboard site of preference, or for further information please see our Faqs advice section.